In October 2023, I saw the Five Nights at Freddy’s x Insomnia Cookies collaboration as a chance to create a one-off video. I knew it would perform well because of my expertise in short-form, quick, and snappy content and how the video itself would cater to the Five Nights at Freddy’s fandom. The video was successful, tapping into the excitement of the collaboration and the fanbase.
RESULTS
